About Us

The story of the shop is much like a plant that pushed its way through a crack in the concrete. Lol... No, although there were moments that felt like it. Ha. But in all seriousness, we had a dream and were crazy enough to follow it all while starting a family. We showed up day in and day out. From Kahului Swap Meet to Maui Tropical Plantation, to Paia Town, we have continuously reached for the sun, appreciated and respected the rain when it came and surrounded ourselves with beauty and community as much as possible. The fundamental shapes that read as aloha is the inspiration for the brand but it continues to blossom. The Boutique and Online Shop have grown to be such an amazing collective of brands and humans supporting each other's dreams with love and admiration. 


 The fundamentals of love, connection, community, aloha & all the ways they shape us,
To Be Continued....

The Mission:

"It's not just love, it's a lifestyle."

Our brand was created with the aloha spirit in mind and with the universal intention of love, kindness and respect.

Just as geometric shapes are universally recognized, so can the shapes and forms of Aloha be experienced without words.

Our team's mindset and lifestyle shares a like-minded goal within Hawai'i's community of spreading ALOHA all around the world.

Connect with us on Instagram and TikTok!